# Focus

## My Focus

My focus, as a person, is on making sustainable decisions that will serve me, the family and community I belond to, including making **environmentally conscious decisions** and **fostering more sustainable business practice** that will help the people's life better.

### Important claims regarding me as a SEO Consultant

* I practise a Revenue-driven SEO approach. If something does not lead to revenue, it’s just a “vanity” number.
* I believe in saying “Simplicity scales. Complexity fails.”
* It’s particularly because Simplicity is velocity.
* I am trying to do Fresh thinking. 
* If you’d ask me who wins, I’d answer: “Different wins”.